Our History

The brand was founded  to first make to make healthy products affordable 

2012

Worlds first Kids drink to use Stevia

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creates the  First Tetra pack in Europe to use AR tech as standard for all our packs 

2013

Winner of Best children's juice product at World Juice Awards

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Appy launches the lowest calorie and sugar pouch drink on the market in the value sector 

Appy launches its forest friendly tetra packs listed with the largest supermarket in the UK

2014

Winner of Innovation Award at Tutto Food

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Winner of Best Children Drink at Loved By Parents Awards 

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2015

Winner of Business Innovation at FSB London

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Created the worlds first all natural Ice pop

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Appy becomes the number one pre school brand on the biggest online grocer in the UK

2016

CSR: Pledged to accelerate its growth plans by 2020 to allow it to make bigger impacts for its CSR programmes by creating 3 new divisions in: Distribution, Private label and own label services

2017

Pledged a new programme that would 1. make sure all its drinks had no added sugar 2. made sure all its foods were under 100 calories per serving 3. made sure only real milk was used and from approved milk sources

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2018

Working with British farmers to create its first on the go milk product for pre schoolers 

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Launched the only Zero sugar pouch drinks range as part of its food policy

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Launching its new breakfast ranges: Cereal and Biscuits

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2019

Rebranding the company to allow it to diversify its business to generate more profits to reinvest into better choices NPD (as part of its CSR pledges)

Keep in touch

Appy Kids Co.

PO Box 6945 

London, W1A 6US

United Kingdom

E: hi@appykidsco.com

T: +44 (0)207 117 2970 

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© Appy Kids Co. 2020